( Capabilities )
We do fewer things than a full-service agency, and we stay accountable for every one of them — from the first diagram to year three in production.
Weeks 1–2
Before a line of code: we map what your product must do, for whom, and what breaks if it fails. You leave this phase with a plotted course, not a mood board.
Weeks 3–10
The build. Founder-led engineering, weekly working software, and green Core Web Vitals written into the contract — not promised in the pitch.
Years
Launch day is not goodbye. The same engineer stays on your system — monitoring, iterating, answering within 24 hours — the way a great house stands behind its pieces.
( The floor )
Websites start at ₹1,00,000
Premium builds — bespoke design systems, advanced motion, the full orbit treatment — start at ₹2,50,000. Here is what the floor covers:
Custom software starts at ₹1,50,000
Apps, ERPs, and platforms — scoped in a written proposal and priced by complexity, integrations, and scale.
₹1L ≈ $1,200 · ₹2.5L ≈ $3,000 · ₹1.5L ≈ $1,800
Smaller scope? Book the call anyway — a trimmed scope often still flies. If it can't, we'll say so.
Wondering why the floor sits where it does? We wrote out the full cost math — freelancer rates, studio rates, and the year-two line item most quotes hide — inwhat custom software costs in India in 2026.
( Straight answers )
Websites start at ₹1,00,000; premium builds start at ₹2,50,000. Custom software — apps, ERPs, platforms — starts at ₹1,50,000 and scales with complexity. Every engagement covers strategy, custom design, founder-led engineering, launch, and the first season in orbit. Under the floor? Tell us anyway — a tighter scope is often enough to get launched, and if it is not, we will say so.
Websites, web platforms, mobile apps, and custom software — ERPs, dashboards, automations, AI systems. The label matters less than the job: if the solution is technology, we design it, engineer it, and stay with it. Most products cross those lines eventually; the engagement is built so they can.
Anywhere from one to twelve weeks, depending on scope — a focused website lands in weeks, a full product takes a quarter. Large products never really finish: we keep iterating in orbit, release after release. Either way, you click a working build every week.
Gagan Raj Bojja — the founder. No account managers, no handoffs to juniors. The person you email is the person who writes the code.
We stay in orbit. Monitoring, a 24-hour reply SLA, performance budgets, and continued iteration. Across our maintenance contracts, running software costs 2–3× the build over three years — we plan and price for that truth from day one.
We carry no house framework. First we understand the product — its scale, its roadmap, what it must survive — then choose the language and framework that fit, at current versions and current practice. Recent work spans TypeScript, React, Astro, Python, and Rust; we work in most mainstream languages when a project calls for one.
No pitch deck. We talk about your product.